As a part of the ‘MG Innovation Grand Challenge’ to be held at IIT-Delhi on October 12th, 2018, the company is calling upon Start-ups, Potential Entrepreneurs and Innovators to showcase their ideas around wide-ranging automotive solutions in electric vehicle technologies, telematics, cost-efficient operational models and behavioral changes that can lead to greater efficiency in the transportation system in the country.
Shortlisted individuals or groups will receive a presentation slot at the final event to be held at IIT-Delhi.Winning entries will receive cash prizes in 5 categories – Grand Prize, Best Concept, Best Prototype, Best All Women Team and a Popular Choice Award; ranging up to INR 200,000, along with mentoring and market access.
“MG India believes that there is tremendous potential for innovation in automotive technology. As part of the ongoing MG Drives Innovation program, we aim to encourage innovators and startups from India to showcase their ideas and present path-breaking solutions. As an organization that is built upon innovation as its driving force, we are always keen to support the communities in their bid to embrace innovation and entrepreneurship in the auto-tech space,” said Rajeev Chaba, President & Managing Director, MG Motor India.
Much before its first product hits the market in Q2 2019, MG Motor India has already taken various initiatives to promote innovation amongst students and start-ups in India. As part of its “MG Innovation Program”, launched in 2017, the company in association with TiE Delhi had shortlisted 5-startups in the auto-tech space for using their solutions in its future cars. The second programme, a Hackathon, was conducted in Vadodara, Gujarat, with students from Navrachna University. The company also recently signed an MOU with IIT Delhi to develop a solution for child safety through geo fencing in its vehicles.
Candidates can apply on: https://www.innovation.mgmotor.co.in/
Entries for the ‘MG Innovation Grand Challenge’ will close on September 30th, 2018.