Maruti Suzuki to launch separate dealers for commercial vehicles – Super Carry pick-up

Suzuki Super Carry

The Indian version is based on the Suzuki Carry sold in the Indonesian market.

India’s largest car maker has set an ambitious target to double its sales from 1 million to 2 million by 2020. The car maker aims to sell at least 20 lakh vehicles in the Indian market and has made a robust strategy which includes capacity expansion, a slew of new models and entering new segments.

The company recently launched the S-Cross crossover and NEXA dealers to target the premium segment customers. The next category the company plans to enter is the one dominated by Tata Motors – light commercial vehicles.

Maruti Suzuki will soon launch the Super Carry LCV in the Indian market to take on the likes of Tata Ace and Mahindra Jeeto & Maximo. The company plans to set up a dedicated line to manufacture the LCV with a capacity of up to 100,000 at its Gurgaon plant.

The Super Carry LCV will be powered by a 2 cylinder diesel engine which also does duty on the Celerio but will be de-tuned to offer high fuel efficiency. A CNG variant will also be on offer in the near future with an engine capacity on 1.2 litres (most likely to use the Eeco engine)

The Super Carry LCV will be retailed through a new dealer network like NEXA and where only commercial vehicles will be sold. We can also expect Maruti to sell the Eeco and Omni cargo vans from these dealers to increase the number of offerings and dealer viability.

Maruti has set a production target of 80,000 units per year with a monthly sales target of 7,000 units.

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