Mahindra Marazzo launched at an introductory price of Rs.9.99 Lakh

Born of an engineering collaboration between Mahindra Automotive North America (MANA), Detroit and Mahindra Research Valley (MRV) Chennaithe Marazzo was launched today amidst a thunderous applause from the audience at Mahindra’s plant in Nasik, Maharashtra. Pitted directly against the Maruti Ertiga, Honda Mobilio and Tata Hexa, the Marazzo comes at an attractive launch price starting at Rs.9.99 lac (ex-showroom India).

The Marazzo has been one of the most anticipated launches of the year and is aiming to carve a space for itself in a segment dominated by stalwarts like the Innova and Ertiga. The Marazzo is powered by a 1.5 litre, 4-cylinder D15 Diesel engine that churns out 121bhp of power and produces 300 Nm of peak torque. The engine is mated to a 6 speed manual gearbox and while there is no automatic option available currently, Mahindra is keen to plonk in an automatic gradually.

The shark inspired Marazzo has been engineered in Detroit and designed by Mahindra’s in-house team in collaboration with Pininfarina, Italy, with the entire package coming together Mahindra Research Valley near Chennai.

 

Anand Mahindra, Executive Chairman, Mahindra and Mahindra Ltd. said, “The launch of Marazzo is a defining moment in the automotive journey of Mahindra not only within India but globally as well. Being the first joint product development effort between Mahindra Automotive North America (MANA) & Mahindra Research Valley (MRV), the Marazzo aptly represents our ‘Rise’ philosophy in action.  Our development teams have used alternative thinking and challenged the limits to deliver a vehicle that is poised to be nothing less than a game changer for us.  We are entering a new orbit and hope to deliver yet another iconic offering.”

Speaking at the launch, Dr. Pawan Goenka, Managing Director, Mahindra & Mahindra Ltd said, “The Marazzo embodies Mahindra’s new, increasingly global approach to product development, having been engineered in Detroit for excellence, designed by our in-house team in collaboration with Pininfarina, Italy, with the entire package coming together at MRV, our state of the art R&D centre near Chennai. Marazzo also represents a bold new direction for our automotive products, one that offers our customers an unmatched quality and a truly refined user experience.”

Rajan Wadhera, President – Automotive Sector, Mahindra & Mahindra Ltd., mentioned, “This is a very proud moment for us, as the Marazzo turns a new leaf in Mahindra’s evolution in the UV segment. It has always been our endeavour to offer breakthrough products and category creators. With the Marazzo, we will continue our legacy. I am sure that Marazzo, with its excellent proposition of distinctive styling, plush ride, agile handling, luxurious space, refined NVH levels and attractive launch price is poised to emerge a winner”.

The Marazzo boasts of being the largest Mahindra in the passenger car segment and comes loaded with some class leading features as mentioned below:

  • Shark-Inspired Design: Marazzo’s shark-inspired design is evident in its sleek and streamlined silhouette, in the front grille inserts which resemble the teeth of a shark and in the tail lamps that are inspired by a shark’s tail.
  • Patented Body-on-frame, front-wheel drive architecture: Marazzo has a unique world-first architecture that provides drivers with a nimble car-like feel, being lighter than other similar vehicles, and also the toughness of a body-on-frame configuration.
  • Superior Performance: The Marazzo’s refined 1.5 litre 4-cylinder in placed in a transverse (east-west) layout, opening up a lot of space for the cabin.  The engine produces 90.2kW (121 BHP) power and 300 Nm torque and is designed for low noise, vibration and harshness. It also offers an attractive ARAI-certified mileage of 17.3kmpl.   
  • Luxurious Space to seat up to 8 people: Marazzo’s design maximizes cabin space in all 3 rows and seats up to 8 people comfortably without increasing vehicle length making it one of the most compact yet spacious vehicles in the category. It also offers best-in-class 1st & 2nd row shoulder room.
  • Quietest Cabin in its Class: Marazzo is powered by a 1.5 litre, 4-cylinder D15 Diesel engine is designed for low noise, vibration and harshness. Noise measured at the driver’s ear is only 43 decibels (driver ear noise at low idle).
  • Smooth Ride & Agile Handling: The rear suspension of the Marazzo has a lightweight “twist beam” construction, which provides excellent ride and handling with the highest suspension travel of 245mm in the segment. The Marazzo chassis is anchored by a fully boxed frame and includes forged aluminium front suspension components, which increases the handling responsiveness. Its Front Wheel Drive layout sends power to the front wheels making handling very easy and safe.
  • Fastest Cooling in its Class: Marazzo offers you the industry-first ‘Surround Cool Technology’ which, along with Fully Automatic Temperature Control (FATC), cools the cabin faster (36meter/sec airflow) than other vehicle in the segment. 
  • Comprehensive Safety kit: The Marazzo gets dual front airbags, disc brakes on all 4 wheels, ABS, first-in-class Emergency Call, ISOFIX child seat mounts, Impact-sensitive door locks and High-strength steel structure supported by a fully-boxed frame, collapsible steering column, crumple zones, side-impact beams as standard across all variants.

Other Highlights of the Marazzo:

  1. Projector headlamps, fog lamps with DRLs
  2. Premium dual-toned interiors with pearl white, piano black and chrome finishes
  3. First-in-Class sunshade for 2nd row passengers
  4. 18 cm (7″) Colour Touch Screen Infotainment system
  5. Connectivity suite includes Android Auto, Mahindra BLUE SENSE App with Emergency Call
  6. Roof mounted central cooling system for 2nd and 3rd row
  7. Twin-spoke 17 inch machined alloy wheels
  8. Excellent turning radius of 5.25m
  9. 7-seater and 8 seater options. The 7-seater offers captain seats in the 2nd row
  10. Upto 1055 litres of luggage space
  11.  Connectivity suite includes Android Auto, Mahindra BLUE SENSE App with Emergency Call
  12. Power-foldable ORVMs with Side Turn Indicators and Entry Assist Lamp, Follow-me-home & Lead-me-to-vehicle headlamps, Service Reminder, Cooled glove box, Sunglass holder, Conversation mirror, Cup-holders in every row & bottle-holders on all 4 doors, Multiple charging and media outlets.
  13. Available in 4 variants – M2, M4, M6, M8 – and 6  colours – Mariner Maroon, Poseidon Purple, Aqua Marine, Iceberg White, Oceanic Black and Shimmering Silver

#  IMAGE GALLERY (Exterior)

IMAGE GALLERY (Interiors)

#  IMAGE GALLERY (Customised Interiors)