BMW launches 3 Series Shadow Edition at Rs.41.40 lakh

BMW launched the 3 Series Shadow Edition in India at a starting price of Rs. 41.40 lakh (ex-showroom, all India). Manufactured at BMW Group Plant Chennai, the new BMW 3 Series Shadow Editions will be available in diesel and petrol options at all BMW dealerships across India.

Available in Diesel and Petrol options, the ex-showroom prices are as follows-

BMW 320d Edition Sport Shadow (Diesel)                              :   INR 41, 40, 000

BMW 330i M Sport Shadow Edition (Petrol)                           :   INR 47, 30, 000

Speaking on the launch, Mr. Vikram Pawah, President, BMW Group India said, “The BMW 3 Series is an embodiment of the impeccable sports sedan – the epitome of sportiness for six generations. And now, it gets an extra dose of driving pleasure with the Shadow Editions. These special editions combine the sporty yet elegant design with high everyday functionality. Making the BMW 3 Series even more attractive with confident style and exclusivity, the Shadow Editions are here to induce more excitement in the segment.”

BMW 320d Edition Sport Shadow
BMW 330i M Sport Shadow Edition

Highlights of the new BMW 3 Series Shadow Editions

The Sport Shadow Edition and the M Sport Shadow Edition get unmistakable accents with numerous black design elements on the exterior. The exclusively designed, distinctive kidney grille in high-gloss black is flanked directly by adjoining LED headlights with darkened surround. The exclusive dark shadow effect on the headlight adds even more sporting flair to the front. The L-shaped rear lights become even more clearly defined with darkened LED rear lights. The tailpipes in Dark Chrome add a dramatic touch of style, while the exclusive 18″ alloy wheels guarantee to stand out.

On the inside, the centre console houses an 8.7-inch infotainment system offering Apple CarPlay and Android Auto connectivity options.  Both models get contrast stitching on the instrument panel. The models also get exclusive combinations of premium upholstery.

The 320d Sport is powered by a 2.0-litre, 4-cylinder diesel engine that produces 188 BHP @ 4,000 rpm and 400 Nm of peak torque @ 1,750-2,750 rpm while the 330i M Sport gets a 2.0-litre, 4-cylinder turbocharged petrol engine that makes 248 BHP @ 5,200 rpm and 350 Nm @ 1,450-4,800 rpm. Both variants come equipped with an 8-speed automatic transmission.

The new BMW 3 Series Edition Shadow is available in Alpine White (non-metallic), Black Sapphire and Sunset Orange. The  Sport Shadow Edition gets an exclusive Mediterranean Blue colour option while Edition M Sport Shadow gets Estoril Blue as an exclusive shade.

In terms o safety package, both models get 6 airbags, ABS with brake assist, Dynamic Stability Control, Dynamic Traction Control, Cornering Brake Control, ISOFIX child safety seat mounting points, runflat tyres etc.